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January WIFT Marketing Zoom: Money, Money, Money

  • 12 Jan 2023
  • 5:00 PM - 5:30 PM
  • Zoom meeting


This year, we predict the focus on funding film projects will be less on crowdfunding and more about making sure your project is consistently funded throughout the year through other means. Yes, initial funding is important but so is making sure you have enough to keep your project funded moving forward as well as the distributing and marketing of it.

This session will focus on 3 areas of funding:

  • Getting backers
  • Foundations and grants
  • Loans and self-financing

Register for the Zoom link!

This event will be recorded, and the recording will be made available to paid subscribers of the WIFT Marketing Circle.  Subscribe now!

Christine Merser is the managing partner of Blue Shoe Strategy, a marketing company specializing in content creation for all media platforms. But more than marketing, she loves film and TV and all things on a screen, however small. Eight years ago, she partnered with Heidi Sullivan, whose film, Ash Bash, A Love Story, was an entry in the Wood's Hole Film Festival, to start Screen Thoughts, a podcast reviewing all things on the screen from within a female lens. More than 250 episodes later, Christine continues to podcast weekly around film, although Heidi passed away a few years ago. In addition, Christine has worked with filmmakers to ensure their films are seen. Blue Shoe did the strategy and public relations around the documentary, India's Daughter, in its bid for an Academy Award. 



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